Perhaps my most successful work from the second year of my HND is this image I used for the YCN Creative Awards 2007/08. The brief I chose was for a wireless ticketing experience that O2 are planning to promote. The brief asked for ideas and imagery which focused on the customer feeling like they were part of something special.

The brief also asked for us to create ideas of how to improve their current ticketing technology, which relies on SMS barcode delivery to authorise entry to an event.